Business

The power of twitter relationships: Marquis Wine Cellars in Canada add distinctive Greek wine portfolio

Feb 21st, 2012 | By | Category: Business

Who is Robert Howells? He describes himself as “an accidental connoisseur of wine and a Vayniac” on his twitter profile. Thanks to him, a new portfolio of Greek wine is now available in Vancouver, Canada. Immediately after my appearance on Wine Library TV in May 2010, Robert started following me on twitter and began to [...]

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Launch of the New Greek wine portfolio of Frederick Wildman

Feb 13th, 2012 | By | Category: Business

It was hard writing this post, given the current events that keep unfolding within Greece. I do not plan to use elloinos as a political platform, instead I simply wish to highlight the unique cultural roots and richness my adopted home country has to offer today: Two weeks ago a very special dinner took place [...]

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Greek wine: Growing the niche

Feb 7th, 2012 | By | Category: Business

Greek wines are stronger positioned in the U.S. market than ever before. Growing curiosity for them over the last few years now seems to have turned into serious buying interest. These are my impressions after having returned from my two week business trip to California and New York. The first leg of my journey to [...]



Greek wine in the U.S. From one coast to another

Jan 19th, 2012 | By | Category: Business

I am going to visit the U.S. again this Saturday. Having executed two major co-operations with American importers, the new relationships have to be tightened and the new launches supported.  In order to efficiently convey the story about Greek wine, I feel it is imperative to meet the sales representatives and their clients in person. [...]



Teaming up with Frederick Wildman & Sons

Jan 10th, 2012 | By | Category: Ace, Business

This post is undoubtedly one of my most important ones to date. The US has become the world’s biggest wine-consuming nation in 2010 and New York is one of the most important markets for wine imports. Significant trends are being set in the Big Apple, not only nationwide, but also on a global level. I [...]



Californian based WineWise circle in on Greek wines

Jul 25th, 2011 | By | Category: Ace, Business

When I started elloinos two years ago, my initial focus for exports was on the German and UK markets. Being located in Europe, this seemed to make intuitive sense. Of course I was aware of the importance of the US market in regards to wine, but as someone who had no formal background in the [...]