VinPass is a smart social game for wine lovers who can win a number of different wine badges and earn rewards by sharing wine reviews. The company behind it is the well respected VinTank. VinPass has huge potential as it is has been executed in a truly innovative way – it is the only wine gaming platform that is both web and mobile based and is currently offered on five key platforms that together reach around 1 million oenophiles.
Drync, HelloVino, iRhone (all mobile), WineLog and Adegga (both web) have already implemented VinPass, they will be followed by 5 additional platforms, including Natalie MacLean and BottleNotes, adding another 500000 wine consumers. There are also hopes that VinPass will be brought to CellarTracker.
To sum it up, the sheer number of potential users alone should be more than enough to catch the attention of any wine region, wine personality or winery. This has of course happened already, the list of current sponsors speaks volumes. They include great folks like Gary Vaynerchuk, Finkus Bripp, Evan Dawson, Joe Roberts and many more.
I am delighted to be listed on VinPass as a sponsor and I really look forward to engaging with the oenophiles about Greek wine. I will be adding rewards to those that earn the “It’s all Greek to me” badge, like free Skype calls and more. I also want to take the opportunity and ask my readership for suggestions: What reward would you like to see, what would add value to you and other users? Please get in touch with me or leave your comments. And start playing VinPass, I highly recommend the drync mobile app – simply search for a wine, rate, review and save the wine to earn progress to your badge.
Finally, I also call upon the support from the Greek wineries. Get in touch with me if you wish to team up. You can make a real difference. Let’s show the world that we care!