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by Markus Stolz

The technological revolution currently taking place on a truly global basis through Web 2.0 is staggering. The wine sector is already embracing it, be it in the United States, in Europe, or in Australia. In Greece, things work differently. Business is done in a much more traditional way. Personal contacts are the key, and face-to-face discussions still dominate. There are many Greek wineries that do not have a web presence at all. Then there are others that run basic websites only in the Greek language. ...

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